One of the few publishers to buck the trend and launch print this year—48-page Optometry Times in March of 2009—EVP Steve Morris is quick to downplay the role of print.“The reality is that we aren’t really excited about opening more print publications in this environment. Our strategy has clearly moved to digital with the launch of [online hub] modernmedicine.com.” The decision to launch was mostly due to its anticipated profitable gains “in print alone” and an “acceleration of event and online investments from our clients.”Morris and his team have done what so many have not in the current climate; taken a step back and listened to the market demands of its niche audience. After joining Advanstar in 2004 as a vice president of market development, he successfully reorganized this group into a more customer-focused and efficient sales organization, which led to expanded growth opportunities and increased revenue before moving to his current group in 2005.In the ophthalmology market, Advanstar sees 50 percent of its revenue from print and 50 percent from digital and events. Due to the similarity of its eye markets, Optometry Times called on the readership of Ophthalmology Times for a 33,000-controlled circ magazine. Since joining the company in 2004, Morris’ team has spearheaded major initiatives including the launch of modernmedicine.com, a portal and source for physicians, as well as provide a central content structure.An $8 million-plus franchise in 2008, Morris recognizes the importance of appealing to this total “eye” category through its preferred medium. “It was easy to make the decision to tap into optometry in print, the same as we are doing in events and digital. The optometry market is 33 percent larger in print than ophthalmology,” he says. “We are looking to grow that [$8 million] total over 15 percent this year in the face of a challenging market with this launch as a critical element of differentiation.”VITAL STATS: Advanstar is looking to grow its $8 million eye franchise over 15 percent in 2009.
2020 BMW M340i review: A dash of M makes everything better Share your voice 2020 Hyundai Palisade review: Posh enough to make Genesis jealous 2020 Kia Telluride review: Kia’s new SUV has big style and bigger value More From Roadshow Now playing: Watch this: UberAir is planning on taking to the skies over Melbourne by 2020, even if that seems highly ambitious to us. Uber For some reason that we can’t fully grasp, people continue to look to flying cars as a valid means of transportation in the future. Uber has really doubled down on this idea, having already named Los Angeles and Dallas as pilot cities for its UberAir aerial rideshare program, announced on Tuesday that it is adding a third city: Melbourne, Australia.The really wild part is that Uber plans on starting test flights as early as 2020 and hopes to have the program commercially viable and available to the public by 2023 — which, if you couldn’t tell, is an incredibly short timeline.So, why Melbourne? It’s not Australia’s largest or most cosmopolitan city, though it’s reasonably close on both counts. We wouldn’t put it past Uber to just be huge Kylie Minogue or Dirty Three fans though.”Australian governments have adopted a forward-looking approach to ride-sharing and future transport technology,” Susan Anderson, regional general manager for Uber in Australia, New Zealand and North Asia, said in a statement. “This, coupled with Melbourne’s unique demographic and geospatial factors and culture of innovation and technology, makes Melbourne the perfect third launch city for Uber Air. We will see other Australian cities following soon after.”A large part of Uber’s plan to take to the skies involves the development of electric helicopterlike aircraft that will be both ecologically friendly and significantly quieter than traditional helicopters, both because of their lack of noisy turbine engines and because they will use multiple smaller rotors to provide lift, rather than a single large one.To get these craft designed, built and approved by governmental agencies within its highly truncated time frame, Uber has partnered with several established aerospace companies, including Boeing subsidiary Aurora Flight Sciences, EmbraerX, Pipistrel Vertical Solutions and Bell. Skai could be the first hydrogen-powered eVTOL 0 Post a comment Tags Roadshow Sci-Tech 8 Photos All of the electric urban aircraft unveiled at Uber Elevate 2018 2:03 Uber
Indian High Commissioner in Dhaka Harsh Vardhan Shringla and Dhaka University vice-chancellor professro Md Akhtaruzzaman attend a programme at the Institute of Modern Languages marking World Hindi Day on 10 January. Photo: UNBHindi language has a bright future in Bangladesh as many people of this country regularly watch Hindi serials and movies on the television, said Indian High Commissioner in Dhaka Harsh Vardhan Shringla on Wednesday.“These people understand Hindi language although they can’t read or write,” he said while presiding over a programme at the Institute of Modern Languages (IML) of Dhaka University, reports UNB.Indira Gandhi Cultural Centre (IGCC) and the IML jointly organised the programme marking the World Hindi Day.Shringla said the Hindi department of IML has created a great opportunity for those who are interested to know about the Hindi language and culture.“The relation between the people of Bangladesh and India will be more strong and deep,” he said.DU vice-chancellor professor Md Akhtaruzzaman attended the event as the chief guest.IML director professor Shishir Bhattacharya also addressed the programme.